Tag Archives: Hooters

Hooters reopens in Fresh Meadows as new franchise


| mchan@queenscourier.com

THE COURIER/Photo by Melissa Chan

The Hooters’ girls are back in town — but not in different uniforms.

The Fresh Meadows rack shack reopened November 8 at 61-09 190th Street as a new franchise under Marc Phaneuf.

Earlier this summer, Phaneuf said the Hooters waitresses might don slightly new outfits — skorts instead of shorts.

But the corporation has not yet finalized the new getup, he said. The well-known white top and bright orange bottom combo is here to stay until then.

Phaneuf shelled out $1.2 million to completely remodel the restaurant, which now features a centralized bar, twice as many televisions, including some 90-inch sets, and a healthier menu.

Colin Parker, director of operations of Hooters New England and New York, said he hopes locals will “celebrate” the remodel and “kick back and relax after work.”

The majority of the 84 staff members hired are new to Hooters, Phaneuf said. About a dozen are returning employees.

“We’re very happy with how the community has received us since our opening,” the franchise owner said. “We’ve had a great turnout, and we’re very, very pleased. We’re hoping for good things to come.”

Hooters first opened at the Queens site in 2009. It closed last October after Hooters of America axed a franchise agreement with Strix Restaurant Group, which ran the Fresh Meadows restaurant and three others on Long Island.

 

RECOMMENDED STORIES

Hooters to reopen in Fresh Meadows


| mchan@queenscourier.com

File photo

Fresh Meadows will soon get its second helping of Hooters, but one where the busty wait staff might be clad in a new getup.

The once popular neighborhood rack shack at 61-09 190th Street will reopen later this summer as a new franchise under Marc Phaneuf.

Officials said the establishment closed last October after Hooters of America axed a franchise agreement with Strix Restaurant Group, which ran the Fresh Meadows restaurant and three others on Long Island.

Phaneuf said the dispute, and not a lack of business, caused the restaurant to close.

“That actual location did a wonderful amount of business, a great amount,” he said. “They were very successful at that location.”

Strix then rebranded the eatery Bud’s Ale House. The staff included more men — and less revealing outfits — in the hopes of attracting more customers.

But the ale house went flat several months later, eventually closing in April.

Now Phaneuf is shelling out more than $1 million to redo the restaurant before its slated late August grand opening.

“We’re bringing it up to the latest and greatest version of Hooters,” he said, adding that the original Hooters in Fresh Meadows opened in 2009. “Every restaurant concept goes through changes. The decor, times change.”

That could mean a slightly new uniform for the eatery’s Hooters girls, though nothing has been decided yet.

The staff’s tight white tops are likely to remain untouched. But their bright orange skimpy bottoms could be swapped for skirts with hidden shorts under them, similar to those worn by cheerleaders, Phaneuf said.

“It’s all about evolution in the restaurant industry,” he said. “Hooters of America is looking at new uniforms. Fresh Meadows just might be, because of its location and proximity to New York City, where they may be rolling out the new uniforms.”

Phaneuf, who operates Hooters restaurants in Farmingdale, Albany and five locations in New England, said diners can also expect three times as many televisions, including some 90-inch sets.

“That location will be the premiere location to watch sports in the Fresh Meadows market,” he said.

The new franchisee also plans to hire about 100 staffers and put higher quality, healthier food items on the menu.

 

RECOMMENDED STORIES

Bud’s Ale House closes months after taking over Hooters location


| mchan@queenscourier.com

THE COURIER/Photo by Melissa Chan

A rebranded restaurant in Fresh Meadows could not fill the cups of its predecessor.

Bud’s Ale House has closed its 61-09 190th Street location. The move came several months after Bud’s took over a Hooters there.

Officials said the food joint reopened under a new name last October after Hooters of America axed a franchise agreement with Strix Restaurant Group, which ran the Fresh Meadows restaurant.

Bud’s Ale House offered food options and drink specials similar to Hooters’ menu, but servers showed less skin, according to Strix spokesperson Ed McCabe. The new establishment also shot for an equal ratio of male and female employees.

A Hooters in Farmingdale that transformed into a Bud’s Ale House the same time as the eatery in Fresh Meadows has closed as well.

A Bud’s Ale House in Astoria is still open, but managers say they are not affiliated with Strix.

McCabe and Strix could not be reached for comment.

 

RECOMMENDED STORIES

 

 

 

Bud’s Ale House replaces Hooters in Fresh Meadows


| mchan@queenscourier.com

File photo

Fresh Meadows residents are saying ta-ta to their neighborhood rack shack after the establishment known for its busty wait staff bounced out of town last week.

Hooters emptied its 61-09 190th Street nest on Sunday, October 14, and reopened as a new brand, Bud’s Ale House. According to officials, failed year-long negotiations led corporate heads at Hooters of America to ax a franchise agreement with Strix Restaurant Group, which runs the Fresh Meadows corner eatery and three others on Long Island.

“Overall, the Hooters brand just wasn’t selling,” said Strix spokesperson Ed McCabe. “We think we have a better brand, and we didn’t find a willing cooperative partner in Hooters, who just wanted to take money and didn’t want to advertise.”

Bud’s Ale House boasts food options and drink specials similar to its predecessor, but the new food joint will feature less skin and more male staffers, said McCabe, who is hoping for a 50/50 women to men employee ratio.

“We’re not in the business of what Hooters is,” McCabe said, referring to the chain’s well-known majority female wait staff, uniformed in tight tops and skimpy shorts. “Eighty percent of people will not go into Hooters to begin with. It’s a stale brand.”

All Hooters employees were transferred over after the move and none were laid off, McCabe said. Management is currently accepting male applicants as food servers.

The Hooters in Farmingdale also transformed into Bud’s Ale House last week, while an Islandia location was rebranded to “58’s” and one in East Meadow was closed completely.

There is another Bud’s Ale House in Astoria, which opened this September, McCabe said.

Queens’ Morning Roundup


| ctumola@queenscourier.com


TODAY’S FORECAST

Wednesday: Partly cloudy in the morning, then clear. High of 79. Winds from the SW at 5 to 10 mph. Wednesday night: Partly cloudy in the evening, then clear. Low of 66. Winds less than 5 mph.

EVENT OF THE DAY: Showcase Wednesday 

Come to Resorts World Casino New York City to watch Crossing Midnight. The first time they were on the Resorts World Casino Bar 360 Stage, they rocked the house. This time around, this soulful group will definitely be a force to be reckoned with. Click here for more info or to submit an event of your own

FAA’s stealth pilot program involving LaGuardia and JFK Airports was just plain wrong, locals say

A federal pilot program came in for a rough landing after local leaders were told it began and ended without them knowing. Read more: New York Daily News

Cops pack Queens courtroom to watch alleged cop shooter John Thomas’ arraignment

Police officers packed a Queens courtroom this morning to watch the arraignment of an accused trigger-happy cop shooter. Read more: New York Post

Rockaways residents glad to see sand moved from ‘fornication hill’ to Beach 90th Street

You could say one person’s nuisance is another person’s newly refined beach — at least in the Rockaways. Huge dump trucks started have moved 7,000 cubic yards of sand from Beach 121st Street to Beach 90th Street. Read more: CBS New York

 A Hooters in Queens is sued for racial discrimination

Hooters, the restaurant chain widely known for the skimpy outfits of its waitresses, has built its reputation in part on its fun-loving and mildly provocative spirit. But a Korean-American customer has accused a Hooters restaurant in Queens of taking that carefree ethos too far and has sued the company for racial discrimination. Read more: New York Times

Former Rudy Giuliani aide Juan Reyes sends mailing blasting primary opponent, Councilman Eric Ulrich, for having dinner with gay friends

Two GOP primaries for the state Senate — including a hotly contested race in Queens — have sunk into the gutter with gay-baiting tactics.Read more: New York Daily News

U.S. ambassador to Libya killed in Benghazi attack

The U.S. ambassador to Libya and three other embassy staff were killed in a rocket attack on their car, a Libyan official said, as they were rushed from a consular building stormed by militants denouncing a U.S.-made film insulting the Prophet Mohammad. Read more: Reuters