Tag Archives: Bud’s Ale House

Hooters to reopen in Fresh Meadows


| mchan@queenscourier.com

File photo

Fresh Meadows will soon get its second helping of Hooters, but one where the busty wait staff might be clad in a new getup.

The once popular neighborhood rack shack at 61-09 190th Street will reopen later this summer as a new franchise under Marc Phaneuf.

Officials said the establishment closed last October after Hooters of America axed a franchise agreement with Strix Restaurant Group, which ran the Fresh Meadows restaurant and three others on Long Island.

Phaneuf said the dispute, and not a lack of business, caused the restaurant to close.

“That actual location did a wonderful amount of business, a great amount,” he said. “They were very successful at that location.”

Strix then rebranded the eatery Bud’s Ale House. The staff included more men — and less revealing outfits — in the hopes of attracting more customers.

But the ale house went flat several months later, eventually closing in April.

Now Phaneuf is shelling out more than $1 million to redo the restaurant before its slated late August grand opening.

“We’re bringing it up to the latest and greatest version of Hooters,” he said, adding that the original Hooters in Fresh Meadows opened in 2009. “Every restaurant concept goes through changes. The decor, times change.”

That could mean a slightly new uniform for the eatery’s Hooters girls, though nothing has been decided yet.

The staff’s tight white tops are likely to remain untouched. But their bright orange skimpy bottoms could be swapped for skirts with hidden shorts under them, similar to those worn by cheerleaders, Phaneuf said.

“It’s all about evolution in the restaurant industry,” he said. “Hooters of America is looking at new uniforms. Fresh Meadows just might be, because of its location and proximity to New York City, where they may be rolling out the new uniforms.”

Phaneuf, who operates Hooters restaurants in Farmingdale, Albany and five locations in New England, said diners can also expect three times as many televisions, including some 90-inch sets.

“That location will be the premiere location to watch sports in the Fresh Meadows market,” he said.

The new franchisee also plans to hire about 100 staffers and put higher quality, healthier food items on the menu.

 

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Bud’s Ale House closes months after taking over Hooters location


| mchan@queenscourier.com

THE COURIER/Photo by Melissa Chan

A rebranded restaurant in Fresh Meadows could not fill the cups of its predecessor.

Bud’s Ale House has closed its 61-09 190th Street location. The move came several months after Bud’s took over a Hooters there.

Officials said the food joint reopened under a new name last October after Hooters of America axed a franchise agreement with Strix Restaurant Group, which ran the Fresh Meadows restaurant.

Bud’s Ale House offered food options and drink specials similar to Hooters’ menu, but servers showed less skin, according to Strix spokesperson Ed McCabe. The new establishment also shot for an equal ratio of male and female employees.

A Hooters in Farmingdale that transformed into a Bud’s Ale House the same time as the eatery in Fresh Meadows has closed as well.

A Bud’s Ale House in Astoria is still open, but managers say they are not affiliated with Strix.

McCabe and Strix could not be reached for comment.

 

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Bud’s Ale House replaces Hooters in Fresh Meadows


| mchan@queenscourier.com

File photo

Fresh Meadows residents are saying ta-ta to their neighborhood rack shack after the establishment known for its busty wait staff bounced out of town last week.

Hooters emptied its 61-09 190th Street nest on Sunday, October 14, and reopened as a new brand, Bud’s Ale House. According to officials, failed year-long negotiations led corporate heads at Hooters of America to ax a franchise agreement with Strix Restaurant Group, which runs the Fresh Meadows corner eatery and three others on Long Island.

“Overall, the Hooters brand just wasn’t selling,” said Strix spokesperson Ed McCabe. “We think we have a better brand, and we didn’t find a willing cooperative partner in Hooters, who just wanted to take money and didn’t want to advertise.”

Bud’s Ale House boasts food options and drink specials similar to its predecessor, but the new food joint will feature less skin and more male staffers, said McCabe, who is hoping for a 50/50 women to men employee ratio.

“We’re not in the business of what Hooters is,” McCabe said, referring to the chain’s well-known majority female wait staff, uniformed in tight tops and skimpy shorts. “Eighty percent of people will not go into Hooters to begin with. It’s a stale brand.”

All Hooters employees were transferred over after the move and none were laid off, McCabe said. Management is currently accepting male applicants as food servers.

The Hooters in Farmingdale also transformed into Bud’s Ale House last week, while an Islandia location was rebranded to “58’s” and one in East Meadow was closed completely.

There is another Bud’s Ale House in Astoria, which opened this September, McCabe said.