Tag Archives: apple building

Winick Realty Group markets big-box retail space in LIC


| aaltamirano@queenscourier.com

30-30 Northern Blvd

New retail space is opening up in Long Island City.

Winick Realty Group President Steven E. Baker announced that together with brokers Aaron S. Fishbein and Jeremy Schwartz, he will be marketing close to 150,000 square feet of retail space at the new building located at 30 -30 Northern Blvd. Winick Realty Group is marketing the space on behalf of Alma Realty Corp.

“This is a perfect opportunity for a big box retailer to make their presence known in Long Island City,” said Baker, who worked with the leasing of Long Island City’s waterfront retail on behalf of TF Cornerstone. “We are pleased to be a part of this incredible project that will help reshape the Long Island City retail landscape as we know it.”

The retail space will be within the new building, which will begin construction this year and includes three floors of retail space under 200,000 square feet of office space. The building will be connected to Long Island City’s iconic seven-story “Apple Building” and will include about 3,000 employees. Two levels of underground parking with valet services are also included.

The new building, which will be near Queens Plaza and the Ed Koch Queensboro Bridge, is also expected to bring a large additional amount of foot traffic to the area.

“Long Island City has everything from three millions square feet of Class A office in the immediate area to 10,000 high rise luxury residential units and now the largest hotel brands in the world, including the Hilton, Marriot and Crowne Plaza,” said Fishbein. “Long Island City needs real retail to service the many growing elements of the neighborhood, and we are bringing the necessary amenities.”

Winick Realty Group is looking for tenants of “all use groups,” including restaurants and lounges, which could utilize the multiple rooftop spaces. The group also encouraged big-box or large retail tenants to take the opportunity.

“Long Island City is an incredibly dynamic neighborhood,” said Steve Valiotis, owner of Alma Realty. “Together with Winick Realty Group, Alma Realty embraces the opportunity to create a synergy of development in the neighborhood and bring this groundbreaking big-box retail opportunity to market, further complementing the new residential and office uses in the immediate vicinity.”

For more information on Winick Realty Group, visit the company’s website.

 

RECOMMENDED STORIES

No More Rotten ‘Apple’


| mpantelidis@queenscourier.com

Photo Courtesy of Alma Realty

Long Island City’s “Apple Building” – currently eaten to its core – will soon be ripe again.

The edifice, located at 30-30 Northern Boulevard and known for the large sign on its roof – left behind by the Apple Red Tag & Label company when it ceased operations in the 1970s – has been mostly vacant for over a decade and is currently in disarray.

Alma Realty, the building’s developer, is planning to restore and renovate the structure into a retail and commercial complex by this time next year. The developers also aim to raise the building’s square footage from about 180,000 to roughly 270,000 by increasing the number of stories from five to seven. Once completed, the building will include a fitness center, cafeteria and rooftop terrace.

George Valiotis, the Alma Realty project director, anticipates a strong demand in retail in the upcoming years, and believes the site could be very appealing to tech and media firms. Valiotis went on to say that Alma has had preliminary negotiations with several universities about building a campus on the site – complete a culture center, museum, 2,000-seat amphitheatre and dormitory – which he hopes would open in five years.

“We think this is great for L.I.C.,” Valiotis said. “It will create foot traffic for other businesses to open up in the surrounding area. If the building is filled up with offices and there are hundreds of people working there, restaurants, cafes and stores will open in the area. It brings life to an area which for a long time was underutilized. L.I.C. is a great place to live, work and play and if people work there then they will live and play there too.”

According to Valiotis, the exterior work necessary is substantial, and the interior will be based on tenants’ requests. Valiotis said the signature sign on the building’s roof will be restored, but kept in place. Although Alma has yet to receive a building permit, the company has begun fixing violations and performing demolition work. The developers have also applied for Leadership in Energy and Environmental Design (LEED) Gold Certification – a prestigious designation awarded to eco-friendly buildings.

“The Apple Building,” which was erected in 1913, was sold to Alma in 2011. The previous developer intended to build a 19-story dormitory on the site, and the last tenant the building had was a topless bar.

Community leaders have strongly supported the building’s renovation – anticipating that retail and commercial space will compliment the restaurants and shops recently opened in the Queens Plaza area.

Jerry Walsh, president of the Dutch Kills Civic Association, expects the area’s economy to improve greatly, and he hopes to hold discussions with Alma regarding the project in the future. Although he would have preferred the city purchase the building to construct a hospital, Walsh says Alma’s plans are a great positive for the neighborhood and residents are pleased.