Blog: The Everyday Entrepreneur

The Everyday Entrepreneur

ROB BASSO is a recognized business leader, sought-after speaker and published author. Basso is an everyday entrepreneur with a mission, no a passion, to help small businesses navigate their way to success. By taking risks and developing creative concepts he has built a reputation as a successful entrepreneur who is committed to assisting others seek and achieve their American dream. His list of achievements includes: founder of Advantage Payroll Services, investor of several Broadway shows, founding investor in Empire National Bank and creator of As owner of Advantage Payroll Services, he has grown the company into one of the premier payroll, tax-filing, and processing firms, serving more than 2,500 businesses and processing thousands of checks each week. At Basso on Business, Basso shares his experiences and those of other successful business people with a community of aspiring entrepreneurs and has created a destination where business owners can get important tools, strategies and real world information that is vital to success. Basso also hosts a web program that features innovative entrepreneurs and businesses. Each episode is paired with Working Lunch with Rob, a unique forum designed to motivate and support small businesses. A firm believer in the business, body and mind connection, he paired with Matt Basso of Iron Lotus Personal Training to create BusyFit, a highly effective 25 minute workout for busy professionals. Basso is a frequent guest on Fox News and Fox Business and has well-read monthly blog on the New York Enterprise Report and the American Express OPEN forum. He is a frequent contributor to multiple news publications such as Newsday, Long Island Business News,, and more. A believer in the connection between business, body and mind, his first workout DVD BusyFit is available on His book, The Everyday Entrepreneur, hits bookstores in fall 2011.
Basso can be reached at:
T: 516‐931‐0540

Have you thanked an entrepreneur lately?
The Everyday Entrepreneur Rob Basso 12/14/2011 at 4:10PM

As I was shopping in Huntington on Small Business Saturday to support the local merchants, I was struck by how much these entrepreneurs and small business owners give back to their local community with almost little or no fanfare.  Aside from the fact that small business owners create two out of three jobs each year, [...]

Are You An Everyday Entrepreneur?
The Everyday Entrepreneur Rob Basso 12/07/2011 at 9:29AM

In today’s tough economy, people are realizing that while the government can help assist in job creation, two out of three jobs are created by small businesses.  As people are laid off, forced into early retirement or cannot find a job after graduation, more and more people are starting or considering starting their own business.  [...]