Name: Robert Briskin
Company: Alicia’s Jewelers
Title: Marketing Director
1. What do you love about your job and why?
My job requires creativity and strategic thinking, which I find very exciting. And let’s not forget why people have jobs in the first place, and that is to make money. In my position I can see the implementation of my ideas adding to my company’s bottom line, which is highly gratifying.
2. What are your business goals over the next five years?
One of my goals for our business over the next five years is to open another location while doubling our same store sales. We have also recently taken our business online via www.AliciasJewelers.com, which has quickly grown into an important second stream of revenue, and we plan to increase sales at least five-fold over the course of the next five years.
3. How do you give back to the community?
I have personally always been generous with donating to charities and clothing drives ever since I was a teenager. Our store is always donating both inventory and money to various local and national charities while also encouraging the brands we carry to do the same by getting behind all of their awareness campaigns.